The Old Curmudgeon

These are my writings, letters to the editor, and thoughts all gathered in one place.

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Location: Lake Charles, Louisiana, United States

Georgia Tech Grad. Veteran. Retired, Writer.

Thursday, December 31, 2009

General Motor's Image?

Dear editor:

General Motors has taken a position and has made what they feel is an emotionally safe, politically correct, financially uplifting and convincing advertising safe decision. They have dumped Tiger Woods as their spokesman. Why? Because he no longer represents the “image” that the company is trying to sell to the public. GM’s “image?” They have to be kidding.

This from the company that lost its leadership position in the auto industry that took decades to build. This from the company that has now been forced, due to poor management, to drop long standing major brand names; Oldsmobile, Pontiac, Saturn and Saab. This from the company that is trying to sell a majority stake in their Opel, Vauxhall and Hummer lines. This from the company that went into bankruptcy in June of this year. This from the company that forced a major number of dealerships around the country to close and put so many people out of work during the worst recession since the Great Depression of 1929. This from the company that had to sell its majority stock ownership to the United States Government after borrowing $57.6 billion of our tax money. This from the company that closed so many manufacturing operations around the country and Canada causing so many to be put on unemployment lines after years of loyal service.

And they dropped Tiger Woods because he is hurting their “image?” You have to have a good image to hurt it, and GM surely doesn’t fit that description. I think, in order for them to sound half way intelligent they have to find a better whipping boy than Tiger.

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